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Thread: What "MX" really means ...

  1. #1
    Information Architect Subway's Avatar
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    Lightbulb

    http://www.macromedia.com/desdev/logged_in/

    quote from the article:

    1 All the products that carry an MX moniker (okay, I do have a marketing background) are part of an integrated product family. So far, we've announced ColdFusion MX and Flash MX. We believe that product integration between tools and servers will help you build complex projects faster.

    2 The products that are MX-branded are more significant upgrades when compared to a normal whole number upgrade. Going from Flash 5 to Flash 6 (if there were such a thing—Flash MX *is* the next version of Flash) is great. But going from Flash 5 to Flash MX—now that's an upgrade. You're getting a whole new type of product.

    3 MX signifies that Macromedia is attempting something new with these releases. IMHO, Macromedia Flash MX is a not only a revolutionary release—it's part of a bigger evolution of Macromedia. I can't say much more, as Macromedia Flash MX is just the beginning, but the coming months will bear this out.

    ...

    So MX means nothing specific, it's a graet marketing idea ... do you saw all this "what is the meaning of MX" threads? Great marketing is all I can say. (And I'm sure the MX products will be even greater!)

    Fredi

  2. #2
    World Kit Vote Holder Abelius's Avatar
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    OK, good. Finally someone who stops speculating and brings the cards on the table, telling us that there is no cards on the table... hehehe...

  3. #3

    In a cavern, in a canyon,
    Excavating for a mine,
    Dwelt a miner, forty-niner
    And his daughter Clementine.
    Oh my darling, Clementine

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    That's what the guy on the phone told me ...

  4. #4
    we will wait for flash 6

  5. #5
    ScratchingEverything

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    Guess its means "Maximum" or something..

  6. #6
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    Flash MX - Marketing eXcuse

    Yep, Good Marketing Idea.

    Personally I don't think it's innovative though...

    It's been a year since Microsoft named Visual Studio (7) "Visual Studio .NET". Microsoft hae gone through many of their products and services and added this ".NET" moniker.
    It seems Macromedia have decided it's working, and that it might work for them.

    Anyone willing to make a guess as to the next name?
    Anyone know if Adobe are going to take this route too?

    Alan

  7. #7
    Information Architect Subway's Avatar
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    Microsoft should name all their products "XB" (eXtended Bug)

    MX --> maybe Multimedia eXtreme

    Fredi

  8. #8
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    Guess you haven't tried Win XP Pro yet have you?

    I am definately as far as they come from being a Microsux advocate, but Win XP Pro is a great product.

    Later,
    L74

  9. #9
    Information Architect Subway's Avatar
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    Yeah, Win XP is not bad (I still love my G4 Mac), but in general, MS products have a lot bugs. (Just had one five minutes ago in Word that crashed the hole system)

    But anyway, programs are so much bigger then ten years ago, so no wonder that they crash sometimes. Thx god that the Flash plugin runs very stable.

    Fredi

  10. #10
    Originally posted by Lightning74
    Guess you haven't tried Win XP Pro yet have you?

    I am definately as far as they come from being a Microsux advocate, but Win XP Pro is a great product.

    Later,
    L74
    Windows XP = Windows eXtreme Problems
    Windows ME(millenium) = Windows More Erors

  11. #11
    [Devil in DarkGreen]

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    Flash MaX...

  12. #12
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    MX?

    Maybe M(acintosh), (Windows) X(P)? They do market to both sides of the street.

  13. #13

    Re: MX?

    Originally posted by hmt3
    Maybe M(acintosh), (Windows) X(P)? They do market to both sides of the street.
    hmm i dont think so!
    M(acintosh) (Windows) X(P) better is MW M(acintosh) W(indows)

  14. #14

    Re: Re: MX?

    So what's next then? Flash MX 2? Flash MZ? Flash 7?

  15. #15
    i dont now FLASH KR MR PR JR looooool

  16. #16
    Information Architect Subway's Avatar
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    Anyone noticed this: NetObjects Fusion MX 6.0

    Version 6
    MX
    Fusion (Cold Fusion)

    ...

    Do you see the problem when someone wanna search for Flash MX and Coldfusion MX?

    Fredi

  17. #17
    Senior Member
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    maybe its just
    flash M-ac X-boyfriend :P

  18. #18
    Flash Developer on a break
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    If you read between those lines, you know the exact meaning:

    Macromedia Xpanded


    These new products are the next generation of products of Macromedia. It's the eXpanded line of products.

    l8rs

  19. #19
    did you see it on macromedia.com ?

  20. #20
    Web Designer
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    Originally posted by jeroen84
    If you read between those lines, you know the exact meaning:

    Macromedia Xpanded


    These new products are the next generation of products of Macromedia. It's the eXpanded line of products.

    l8rs
    Well, that´s a very wise definition, though almost are, but this one I like best.

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