Quote Originally Posted by hanratty21 View Post
As far as others coming to market with similar (better) products, it really won't matter in the grand scheme of things. People will still talk about the Slate and others with comments like 'So, it's like an iPad?' There are tissue makers other than Kleenex, but none that I buy...

Apple sold record numbers of them in the first 3 months and there are still Apple stores in this country where you cannot walk in and buy one all the time. They don't need to be the best, they just need to do what they're doing to be king of the hill.
To me, having the largest market share is what makes a business "king of the hill." So, selling less than your competitors would matter more than people remembering that you made the first version of a type of product.